Between 1968 and 1985 the British holiday left the pier and flew south. Charter flights, package rates and all-you-can-eat buffets carried a new mass of travellers to the Mediterranean, and Trevor Clark photographed them where they landed: on loungers beside chlorinated pools, in brightly coloured swimwear, with duty-free cigarettes and factor-two sun cream within reach.
The publisher places Clark among the first British photographers to turn his camera on the hotels then rising in Mallorca. His frames avoid the postcard view. They catch the routines of a resort built expressly for pleasure — archery lessons for the children, parents asleep in the sun, the small ceremonies of a fortnight abroad — and the mood they register is camp, unguarded and fond rather than superior.
Jake Clark compiles the book and supplies its text; the photographs are Trevor Clark’s. It is the fourteenth title in Hoxton Mini Press’s Vintage Britain series, published in 2024 as a hardcover of 144 pages in English. The series format — small, carefully printed, devoted to narrow slices of postwar British life — suits pictures that reward slow looking.
For a collector, the appeal lies in the precision of the brief. A fixed span of years, a single subject, one photographer’s archive: the book documents how leisure was packaged and sold to a generation new to foreign travel, and it does so from inside the hotel grounds rather than from a critical distance. Read against the other titles in the series, it becomes a chapter in a larger publishing project rather than an isolated souvenir.
The broader argument is quietly pointed. These are images of ordinary pleasure, made without irony at a moment when such pleasure was still novel, and that combination is what gives the collection its durability.